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Press Releases

C.F. Martin & Co. Featured in New Book

Telling a story in pictures is C.F. Martin & Co., the newest addition to Arcadia Publishing’s popular Images of America series. The book by author and Martin employee Dick Boak, with a foreward by C.F. Martin IV, is set to release on August 18, 2014. The book boasts 200 vintage images, many of which have never been published, and chronicles the evolution of the iconic family guitar business.

Martin Guitar Celebrates Legacy of Craftsmanship With Five New Models at Summer NAMM 2014 in Nashville, July 17-19

Models to include Anniversary Limited Editions and Popular X series

Nazareth, PA (NAMM, Booth 902) – July 8, 2014 - C. F. Martin & Co. ( continues to celebrate their outstanding legacy of craftsmanship with five new models to be unveiled this July at Summer NAMM 2014 in Nashville. Two unique limited edition anniversary models will pay tribute to Martin’s factory locations on Sycamore Street in Nazareth, PA and Navojoa, Mexico. Attendees will also be introduced to this year’s exclusive Nashville show special, a follow up to the popular D-42 model showcased at Summer NAMM 2012, and two stunning new additions to the acclaimed X model series.

Industry Icon Martin Guitar and The Nature Conservancy Partner to Save Elephants

Custom Guitars to Include the name Satao to honor Elephant Recently Slaughtered for Ivory

Arlington, VA – June 26, 2014 –It’s estimated that there were 1.2 million elephants in Africa in 1980. Now there are only about 430,000, with an estimated 20,000 elephants killed last year alone.  Tragically, one of the world’s largest and most famous elephants, Satao, was recently killed by poachers in Kenya, fueling global outcry for action.  To help end the worst poaching crisis in history, Martin Guitar and The Nature Conservancy launched a partnership today to ramp up efforts in Africa and China through #SaveElephants, a campaign to increase resources for elephant protection, add to growing global pressure on leaders, and to provide concerned individuals with opportunities to take action.   Music artists have also lent their support as elephant ambassadors to help raise awareness.

Martin's Got That "Louvin Feeling" at Summer NAMM 2014

Martin Guitar Custom Shop to unveil two new models – The First Ever Photo-Imprint Design Paying Tribute to the Louvin Brothers and the CS-GP-14

Nazareth, PA (NAMM, Booth 902)– July 7, 2014 - C. F. Martin & Co. ( will pay tribute to beloved gospel and country legends The Louvin Brothers when they unveil the new D-28 Louvin Brothers Custom Signature Edition at Summer NAMM 2014 in Nashville, July 17-19. It is the first guitar made by Martin that features a special photographic imprint on the solid Sitka spruce top, with a graphic inspired by the Louvin Brothers’ iconic album cover, “Satan is Real.”

C.F. Martin & Co. Announces the Promotion of Jerry Lawlor to International Sales Manager

NAZARETH, PA – July 16, 2014 - C. F. Martin & Co.  is pleased to announce that Jerry Lawlor has been promoted to International Sales Manager where he will be responsible for global customer management and sales leadership encompassing Martin’s Guitar and String divisions. Jerry joined C. F. Martin & Co. in 2011 as the String Sales Representative and has been responsible for global string sales and sales management since 2012. 

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