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ROCK THROUGH THE VALLEY

The Allentown Art Museum and various arts organizations and local businesses partner for a rockin' time in 2012.

January 11, 2012

Allentown, Pa. -The Allentown Art Museum of the Lehigh Valley is partnering with Discover Lehigh Valley, The Morning Call and various local arts organizations and businesses to bring you Rock Through The Valley, a unique experience of Rock n' Roll related events in the community.

Rock Through the Valley is a cooperative effort to go hand-in-hand with the Art Museum's "Who Shot Rock & Roll: A Photographic History, 1955 to the Present" exhibit.

"We wanted to unify the arts community and give residents and visitors a schedule of related events throughout the Valley," said Elsbeth Haymon, Director of Marketing and Development for the Allentown Art Museum. "The Who Shot Rock & Roll" exhibit is a blockbuster installation that is coming to us from Brooklyn, New York, and because the subject of rock n' roll is so widespread, we wanted to take the opportunity to call attention to other organizations in the arts community that have the same theme going on at their location."

Rock Through the Valley events run from February 2012 through May 2012, and kick off in January with a website created by Discover Lehigh Valley. You can find information about all the rock related events and promotions going on throughout the year by visiting www.rockthroughthevalley.com.

Rock Through The Valley Partners:
Allentown Art Museum of the Lehigh Valley; Allentown Brew Works; Allentown Symphony Hall; America on Wheels; ArtsQuest; The Baum School of Art; Bennett Automotive Group; C.F. Martin & Co.; Civic Theatre; Community Music School; Cosmopolitan; DaVinci Science Center; Discover Lehigh Valley; The Foundry; Holiday Inn Center City Allentown; Landhaven Bed & Breakfast; Lehigh University; The Morning Call; The Sayre Mansion; Starters Riverport; State Theatre Center for the Arts; Staybridge Suites, Allentown/Bethlehem; Yianni's Taverna & Euro Lounge and Zoellner Art Center

Events

Girls on Film: 40 Years of Women in Rock
Lehigh University
Jan 25, 2012 - May 27, 2012
A traveling exhibit from the Rock and Roll Hall of Fame and Museum with vibrant images of women rockers such as Grace Slick of Jefferson Airplane, Joan Jett and Tina Turner as they performed during their rise to stardom.

Frock & Roll: Fashion that Rocks
Baum School of Art
February 9, 2012 - March 1, 2012 (Opening Reception 2/13/12)
A fashion design exhibit curated by Pamela Ptak, Project Runway designer and instructor at The Baum School of Art. It includes design "that rocks" by a number of celebrity designers, along with private collection pieces by high profile designers Betsey Johnson, Alexander McQueen and Vivienne Westwood.

Martin Guitars that Rock the World
C.F. Martin & Co.
February 12, 2012 - May 13, 2012
C.F. Martin's Museum and Visitors Center will feature a display of artists' guitars that includes Elvis Presley, the Beatles, Johnny Cash and Hank Williams. Martin's 177 year history weaves through American culture with a priceless collection of guitars and artifacts.

Who Shot Rock & Roll Lecture and Book Signing
Allentown Art Museum of the Lehigh Valley
February 12, 2012
Gail Buckland, noted historian and guest curator of Who Shot Rock & Roll: A Photographic History, 1955 to the Present, gives a talk on the special exhibition. A signing of the companion book follows.

The Morning Call's "Rock Through The Valley Photo Contest"
The Morning Call
January 12-February 4, 2012
Readers submit their favorite rock 'n' roll photos. From the pictures entered, they will create an exhibition display in their lobby including all the photos submitted.

Rock Out With Bennett Automotive Group!
Bennett Automotive Group
February 13 - March 30, 2012
Rock Out with Bennett Automotive Group! Come in and test out our new vehicles with their rockin' media systems. Anyone who test drives a vehicle from February 13 - March 30 will receive 2 tickets the Who Shot Rock and Roll Exhibit at the Allentown Art Museum. www.bennettcars.com

The Fab Faux
State Theatre Center for the Arts
February 18, 2012
The most musically satisfying Beatles tribute band returns for an unforgettable night of Beatles' favorites. Featuring Will Lee from the David Letterman Show and Jimmy Vivino from the Conan O'Brien Show, The Fab Faux creates the experience of what it would have been if the Beatles toured their later albums.

Celebrate Rock 'n' Roll with an Old Fashion Sock Hop
Landhaven Bed & Breakfast
February 25, 2012
An authentic sock hop featuring live music by Jack Murray and the Midnight Creeps. Costumes encouraged.

Frock & Roll: Designer Meet and Greet and Student Fashion ShoFrow
Baum School of Art
February 25, 2012
Mingle with celebrity fashion designers featured in the Frock & Roll exhibit and view a runway show by Baum School fashion students.

Shooting Rock & Roll
Allentown Art Museum of the Lehigh Valley
February 26, 2012
Rock photographer Godlis talks about his experiences behind the lens shooting rock and roll.

The Temptations, featuring Otis Williams
Allentown Symphony Hall
February 26, 2012
BRE presents Motown chart-toppers The Temptations, featuring founder member Otis Williams. This timeless group will be preforming "My Girl," "Ain't Too Proud To Beg," and all their legendary hits live.

Terry Stewart: President and CEO, Rock & Roll Hall of Fame
Allentown Art Museum of the Lehigh Valley
March 1, 2012
Terry Stewart has been the President and CEO of the Rock and Roll Hall of Fame and Museum since 1999.

It's a Hard Day's Night: A Tribute to the Beatles in their Accomplishments to Rock 'n' Roll
America On Wheels
March 3, 2012
A tribute to the Beatles and a Rock 'n' Roll day full of fun. Enjoy a Beatles performance by the School of Rock in the HubCap Café and enjoy 1960s ice cream novelties. There will also be Rock 'n' Roll and Beatles trivia plus a Beatles movie will be shown in the Orientation Theatre.

Glamour Garb: Rock n' Roll Costumes
Allentown Art Museum of the Lehigh Valley
March 6, 2012
Fred Dennis, Senior Curator of Costume at Fashion Institute of Technology Museum and former costumer to the rock band Boston, will join us to share his experiences in the fashion industry.

John Waters: This Filthy World
State Theatre Center for the Arts
March 8, 2012John Waters is world-famous for his films like Pink Flamingos, Polyester and Serial Mom. This one man spoken word act celebrates the career and joyously appalling taste of the man that William Burroughs called "The Pope of Trash."

Rockin Broadway Concert
Civic Theatre of Allentown
March 14, 2012
"ROCKin Broadway," an original musical revue celebrating the influence of Rock'n'Roll on The American Musical. From "Hair" to "Tommy" and "Rent" to "Grease" Broadway musicals embrace and reflect America's popular music. "ROCKin Broadway" reminds us how Broadway Theatre happily captures each generation's musical beat.

Guest Lecture: Dick Boak
Allentown Art Museum of the Lehigh Valley
March 22, 2012
Join Dick Boak, Director of Artists Relations at Martin Guitar, as he shares his experiences with Rock 'n' Roll legends.

Winter Family Festival: Shake, Rattle and Roll!
Allentown Art Museum of the Lehigh Valley 
March 25, 2012
Jitterbug and jive your way into the Winter Festival at the Allentown Art Museum of the Lehigh Valley! Music inspired art activities are guaranteed to help your family get its groove on. See you on the Red Carpet and don't forget to wear your jazziest outfit.

"Providing Quality Music Instruction to All"
Community Music School
March 25, 2012
Community Music School will be teaching Rock 'n' Roll music from the 50s through the 80s in several ways throughout the season, in both group and private sessions. They will showcase Impressions Ensemble, a group of 20 students, in a student recital, Sunday, March 25 at Allentown Symphony Hall, Rodale Community Room.

Writing and Rocking Allentown Art Museum of the Lehigh Valley
March 27, 2012
Lecture by David Fricke, Senior Editor of Rolling Stone Magazine, Muhlenberg alumnus and suburban Philadelphia native.

Guest Lecturer, Anastasia Pantsios Lehigh University
March 29, 2012
Anastasia Pantsios shot rare concert footage at outdoor parks, music halls and studios. Girls on Film covers Pantsios's 40 years of shooting talented women of Rock 'n' Roll - from Tina Turner through Gwen Stefani.

Peas & Q's Rock Star Day ArtsQuest
March 31, 2012
Families can jam out to a live kid's rock band and make rock star crafts.

The Moody Blues State Theatre Center for the Arts
April 7, 2012
The legendary Moody Blues return to the intimate State Theatre for one show only. Don't miss this unforgettable concert event.

Guest Lecturer: Robert (Reevee) Garofalo Lehigh University
April 12, 2012
Girls on Film: 40 Years of Women in Rock is a traveling exhibit from the Rock and Roll Hall of Fame and Museum.

RAIN, A Tribute to the Beatles Zoellner Arts Center
April 17, 2012
RAIN masters every song, gesture and nuance of the legendary foursome. Performing great hits like "Let it Be," "I Want to Hold Your Hand" and "Hey Jude" with vintage TV footage, authentic costumes and pitch-perfect performances.

Piano Men, Starring Jim Witter State Theatre Center for the Arts
April 21, 2012
A musical journey through the 70s, Piano Men features timeless hits of Billy Joel and Elton John including "Movin' Out," "Crocodile Rock," "Only the Good Die Young," "Philadelphia Freedom," "Piano Man" and so much more.

Rock & Roll Science DaVinci Science Center
May 19, 2012
Test out electronic music and other science instruments in a "jam session" with other visitors. Get your photo taken as a rock star and view it on the Da Vince Science Center's facebook page. Talk with musicians and learn Songs of Science.

For a full list of events and promotions visit the Rock Through the Valley website atwww.rockthroughthevalley.com.

Media Contacts:
Megan Haddad
Marketing Coordinator
(610) 432-4333 extension 127
This email address is being protected from spambots. You need JavaScript enabled to view it.

AMANI DUNCAN
Director, Marketing
CF Martin & Co., Inc.
510 Sycamore Street
Nazareth, PA 18064
610.759.2837 ext 2273 | office

 
 
 
 
 
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