The Avett Brothers
NAZARETH, PA - C.F. Martin & Co. is pleased to announce today that Gregory Paul has been named Vice President of Business Development. A 15-year veteran of the company, Greg played a key role in the company's business and financial strategic accomplishments as the Vice President of Corporate Operations. In his new role, Greg will help map out a broader business vision for the company and will direct strategic research and development activities. He will also provide leadership in managing risk as he heads the company's legal, regulatory, government affairs, intellectual property, and business continuity functions.
"Greg is a dedicated member of the Martin Guitar family who has been instrumental in the company's financial and brand growth for over a decade," said Keith Lombardi, President and COO. "His strategic thinking and business acumen will help continue to elevate Martin's growth and brand worldwide."
"I want to focus on evaluating and pursuing the best opportunities for us to continue to grow our vibrant brand while maintaining our unique culture," said Gregory Paul. "Having been with Martin for 15 years, I am still amazed by my co-workers' craftsmanship and their passion for continually enhancing quality. We have an unmatchable combination of history and culture, and a team who make and sell the most incredible guitars and strings."
Gregory was an independent consultant for Martin before joining the company permanently in August 1997. With a natural affinity for music present at an early age-he was able to read music before he learned to read words- joining the Martin team has always seemed an inevitable career path, and to date he owns five Martins.
About Martin Guitar & Strings
C.F Martin & Co. (www.martinguitar.com) has been creating the finest instruments in the world for over 175 years. It continues to innovate, introducing techniques and features that have become industry standards including X-bracing, the 14-fret guitar and the "Dreadnought" size.
One of the world’s leading acoustic instrument makers, Martin guitars are hand-made by skilled craftsmen and women, who use a combination of new design and techniques along with those introduced by the company founder.
The company is also known for producing high-quality, popular acoustic guitar strings. These include the Martin SP® LIFESPAN™ line - the fastest-growing treated string in the industry, and the Martin SP line - which uses an industry leading core wire to hold tunings better.
Martin guitars and Martin Strings are the instruments and strings of choice for musicians around the world, from the icons of rock, country, folk and bluegrass to those just beginning their careers. They can be seen across all segments of pop culture, from television (Glee, Psych, Raising Hope and American Idol) to the movies; on Broadway and in books, online, and gracing the covers of popular magazines on newsstands everywhere. Connect with Martin and Martin Strings on Facebook, Twitter, Tumblr, YouTube and via www.martinguitar.com and www.martinstrings.com.
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