“We wanted to put our guitars in the hands of the most cutting-edge, indie rockers out there,” said Amani Duncan, Vice President Brand Marketing, Martin Guitar. “What better way to do that than to partner with Ace Hotel and The Bowery Presents? These two organizations are ideal partners since both represent the independent spirit of the New York live music scene.”
The 2013 edition of 5 at 5 kicked off on March 11 with The Thermals, a self-described “post-pop-punk trio” from Portland, Oregon. Their newest, soon-to-be-released sixth LP, “Desperate Ground,” was produced by John Agnello (Dinosaur Jr, Sonic Youth) in Hoboken, NJ. A video of the performance was released today, and fans can visit the 5 at 5 webpage to view the video as well as download The Thermals exclusive acoustic song 'The Sword By My Side' from their newest album "Desperate Grounds."
Future 5 at 5 performances will be announced throughout the year. Martin’s newest brand ambassadors, the West Palm Beach, FL indie rockers Surfer Blood, also recently performed a 5 at 5 showcase to a packed house. They will release their highly-anticipated new album PYTHONS June 11 on Warner Brothers Records.
The Bowery Presents is the leading New York City independent concert promoter whose mission has always been to bring the best musical artists to a diverse array of Northeast concert venues including Terminal 5; Bowery Ballroom; The Wellmont Theater in New Jersey; Music Hall of Williamsburg ; and now, Ace Hotel New York.
Aliza Rabinoff of Dan Klores Communications