October 26, 2016 – C.F. Martin & Co., Inc. (Martin Guitar) located in Nazareth, Pennsylvania is proud to announce it has regained the rightful ownership of three of its legendary trademarks in China.
“I look forward to the opportunity to legitimately market the Martin Guitar brand in a very enthusiastic market”, says CEO & Chairman Chris Martin IV.
For more than 180 years, Martin Guitar has been recognized internationally for producing the highest quality acoustic guitars and strings on the market. The iconic Martin Dreadnought guitar model, which celebrates its 100th anniversary this year, is one of the most influential and replicated instrument designs in the world. Manufactured at Martin’s headquarters in Nazareth, Pennsylvania and in Navojoa, Sonora, Mexico, the guitars and strings are revered by musicians worldwide for their premiere craftsmanship.
Martin Guitar has worked diligently to ensure that only guitars and strings that Martin manufactures bear the company’s distinctive trademark designs. By obtaining registrations for its three key trademarks in China, Martin will be able to significantly prevent counterfeit Martin products from entering the marketplace.
"I think it is incredibly important to note that we regained our trademarks in the PRC solely through processes afforded us in the Chinese government administrative agencies and the Chinese courts”, says Greg Paul, Chief Technology Officer. “In short, while it has taken some time, the Chinese legal system ultimately got it right. This is not the story people are used to hearing about China and intellectual property."
About Martin Guitar & Martin Strings
C.F. Martin & Co. ® (www.martinguitar.com) has been creating the finest instruments in the world for 183 years. It continues to innovate, introducing techniques and features that have become industry standards, including X-bracing, the 14-fret guitar and the “Dreadnought” size. One of the world’s leading acoustic instrument makers, Martin guitars are hand-made by skilled craftsmen and women, who use a combination of new design and techniques, along with those introduced by the company founder.
The company is also known for producing high-quality, popular acoustic guitar strings and they have been making their own strings since 1970. . These include the successful Martin SP® Lifespan® the fastest-growing long-life string in the industry, the exciting new Retro Strings line played and loved by Tony Rice and Laurence Juber and the Martin SP Acoustic and SP Flexible Core lines, which use an industry leading core wire to hold tunings better.
Martin guitars and Martin strings are the instruments and strings of choice for musicians around the world, from the icons of rock, pop, country, folk and bluegrass to those just beginning their careers. They can be seen across all segments of pop culture, from television to movies, Broadway, books, online, and gracing the covers of popular magazines on newsstands everywhere. Connect with Martin and Martin Strings on Facebook, Twitter, Tumblr, and YouTube and via www.martinguitar.com and www.martinstrings.com.